Aesop
Brief
A slow, tactile product film launching Aesop's new body care range. No dialogue. Focus on texture, light, and ritual. 60 seconds. Deliver in 4K. Tone: quiet luxury.
Phases
Pre-Production
Feb 1 → Feb 10
Prop sourcing, lighting design, studio booking.
Filming
Feb 11 → Feb 12
Two-day studio shoot. All product beauty shots captured.
Editing
Feb 15 → ongoing
Assembly cut sent. Awaiting client notes on v1.
Sound Design
Feb 22 → ongoing
Working on ambient texture. No dialogue - sound is everything.
Colour Grade
Mar 20 → Mar 25
Delivery
Apr 10 → Apr 10
60s 4K master + compressed web version.
Edit Versions
Tasks
Review v1 and send notes to James
Feb 26
Confirm music licence
Thu
People
Editor
James Okafor
james@edithaus.co
Client
Aesop
content@aesop.com